Friday, August 11, 2023

August Spotlight Model - 2023 RAM 1500

 The J.D. Power Initial Quality study for 2023 ranked the RAM brand as #2, only behind Dodge, meaning when you purchase RAM, you know you're getting a brand dedicated to providing outstanding-quality vehicles. One of the better driving and most comfortable pickups on the market, a RAM 1500 is sure to please its buyers, plus it’s the top-rated of all the trucks manufactured. 

Back for this version is Ram's iconic towing power with the feel of a true luxury pickup. With a towing capacity of up to 11,600 lbs., anything from a work trailer to a 30-foot camper can easily be towed by the 1500. Through an upscale appearance and practical features, the RAM 1500 far surpasses its competitors. This includes LED lighting (headlamps, tail lamps, fog lamps), automatically deployed running boards, a bed storage box and a multi-functional tailgate. The tailgate can hold up to 2000 lbs. It also features a trailer hitch light that comes in handy during darker conditions and Tailgate Assist, a feature that allows for easy opening without stepping out of the truck.

RAM brings eight different trims of its 2023 1500 offering, detailed below with their base version specs:

  1. Ram 1500 Rebel® (Crew Cab 4X2 5'7" Box): 305-hp,3.6L V-6, 11,220 lbs. towing capacity 
  2. Ram 1500 Limited (Crew Cab 4x2 5'7" Box): 395-hp.,5.7L V-8, 11,540 lbs. towing capacity
  3. Ram 1500 Limited Longhorn™ (Crew Cab 4X2 5'7" Box): 395-hp.,5.7L V-8, 11,530 lbs. towing capacity
  4. Ram 1500 Laramie® (Crew Cab 4X2 5'7" Box): 305-hp,3.6L V-6, 11,470 lbs. towing capacity
  5. Ram 1500 Big Horn® (Quad Cab 4X2 6'4" Box): 305-hp,3.6L V-6, 11,600 lbs. towing capacity 
  6. Ram 1500 Tradesman® (Quad Cab 4X2 6'4" Box): 305-hp,3.6L V-6, 11,600 lbs. towing capacity
  7. Ram 1500 Tradesman® HFE (Quad Cab 4X2 6'4" Box):305-hp, 3.6L V-6, 7,700 lbs. towing capacity
  8. Ram 1500 TRX® HFE (Cre Cab 4X4 5’7" Box): 700-hp.,5.7L V-8, 8,100 lbs. towing capacity

The 2023 RAM 1500, despite its size, still manages to provide decent fuel efficiency, particularly for its non-TRX model. Car And Driver tested both the V-6 and larger V-8, noting their separate capabilities and that "models equipped with air suspension even have an adjustable ride height, which aids fuel efficiency and off-road performance."

The interior of the RAM 1500 also stands up proudly to its truck rivals. Most versions come standard with heated/ventilated seats and a panoramic sunroof, with the higher trims having luxurious leather and wood details. The 1500s cab provides superior space with a ton of inside storage. Furthermore, depending on the trim, you'll have an 8.4-inch or 12-inch with Android Auto and Apple CarPlay compatibility. Additionally, with a five-star safety rating, you can feel secure in the 1500, which features driver-assisting technology like emergency braking and lane assist.

Overall, the 2023 Ram 1500 offers a blend of true truck power, luxury, and functionality that impresses all truck drivers alike. The 1500 has something to offer for any buyer with multiple versions of its eight offered trims. If you're in the pickup truck market, looking further is unnecessary. Melloy Dodge has over many available, including various models and colors. Browse our inventory or stop in for a test drive today!


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